A social enterprise is a business venture supported by a non-profit organization that has social goals as well as financial targets.
Rainbow’s End Community Development Corporation is a registered charity that employs people living with mental illness in a series of social enterprises. The social goal of Rainbow’s End is to provide year-round employment opportunities for people with mental health challenges. The financial goal is to manage the enterprises efficiently enough to ensure they do not lose money and can grow into sustainable operations.
Employees at Rainbow’s End are team-members and every team-member has the chance to build good work habits, earn a fair wage and develop skills that enhance the quality of life and improve their self-esteem.